Run this 2-conductor cable (+ and -) to a single speaker.
Speaker cable is made of individual strands of copper that are twisted together to result in the cable's thickness, or gauge. The lower the gauge, the thicker the cable, e.g. 14 gauge is thicker than 16 gauge. Generally speaking, thicker cable will result in less signal loss over a given length. We recommend using 14 gauge cable because it offers the best performance to cost ratio. While using thicker cable will, in theory, produce less signal loss, the difference is so insignificant that your ears will likely not be able to tell the difference.
It is also important to know the number of individual strands that are used to produce the overall gauge. Electrons will follow the path of least resistance which tends to be on the surface area of the copper. So the more individual strands used, the greater the available surface area, and thus less signal loss. Typical CL3-rated 14 gauge speaker cable that you'll find at consumer electronics stores is manufactured with a strand count of 16. In contrast, ours utilizes 63 individual strands of 99.99% oxygen free cable. Some popular cable manufacturers also use this high strand count but they will cost you about double our prices simply because they sell through distributors and retailers.
With the recent rise in the price of copper (due to strong worldwide demand), the amount you'll spend wiring your home for sound has become a significant part of your home audio budget. Choosing HTD speaker cable gets you the quality you need at a price that won't break your budget.